At the festival we will present many new and exciting products from renowned designers such as Cate&Nelson, Formfjord, Jean-Marie Massaud, Knudsen Berg Hindenes, Luca Nichetto, Mattias Stenberg, Nendo, Richard Hutten and UNStudio.

Carry On by Mattias Stenberg / Photo by Frederik Lieberath

We are also proud to present OFFECCT LAB, a new strategic initiative designed to concentrate our efforts in the development of new solutions and new products. The two first tangible results of OFFECCT LAB are AIRBERG and CAPE. AIRBERG is a challenging piece of seating furniture designed by famous French designer Jean-Marie Massaud and a result of experimenting with new seating typologies. Cape, design by one of the greatest names on the contemporary design scene; the Japanese designer Nendo, is a complex chair with an elegant look and extremely thin dimensions.

The series Studio by UNStudio

Besides the experimental LAB venture we also present the UPGRADES-13 initiative which includes the OFFECCT SELECTED PATTERNSTM and OFFECCT FLEXICOLOUR. SELECTED PATTERNSTM and FLEXICOLOUR are Offecct’s new concepts for optimal customization. SELECTED PATTERNSTM includes OFFECCT PATTERNS and OFFECCT STITCHES.

Offecct Selected Patterns

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Luca Nichetto speking about design

During the evening Luca spoke to the spectators about what design means to him, what inspires him, and how his design process functions.

Italian evening at our showroom

Additionally, he spoke about his cooperation with Offecct, and the products that have come out of this strong and long-lasting collaboration.

To accompany the Italian theme of our evening, everyone could enjoy a Bellini, a drink made from puréed white peaches and Prosecco, an Italian sparkling wine. The Bellini was invented in Venice sometime during the first half of the 1900s, and thu s comes from the same town as Luca himself!

Bellinis at the Offecct Showroom

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Airberg by Jean-Marie Massaud featured on Dezeen

Dezeen’s article about Studio can be found here >>

Airberg, which has come out of our new initiative OFFECCT LAB, is an innovative piece of furniture that breaks with conventions. The inspiration behind the form of Airberg is a combination of a comfortable, inviting piece of seating furniture and an iceberg filled with vacuum. The furniture’s abstract form is light in its expression and Airberg is contemporary both in its design and in the technique used.

Airberg consists of a structural case which gives the impression of being filled with a vacuum, but is in reality filled with a flexible padding material. The unique craftsmanship used in the production of Airberg makes it possible to create a deconstructed piece of furniture that is more defined in its asymmetry. Jean-Marie Massaud has created a piece of furniture that is comfortable, sustainable and competent, making it highly contemporary.

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We were 16 representatives from Offecct at our stand, and we were constantly showing our Collection to partners, customers, designers and representatives of the media.

We are thrilled by the interest shown in both Offecct and our products!

The Offecct stand at the Salone del Mobile in Milan

Our stand, located in the large design hall, had lots of curious and friendly visitors and we are very happy for the attention and new contacts this event gave us.

Thank you to all for helping us make this year’s Salone Internazionale del Mobile a success!

Below a video presentation with a slideshow of photos from our stand in Milan:

Offecct at the 2013 Milan Design Show from Offecct AB on Vimeo.

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Studio featured on DeZeen

Dezeen’s article about Studio can be found here >>

The series Studio is a system of seating furniture which can be adapted to any need or environment.

The series is a part of our business area Travel & Navigation together with many products that are suitable for different kinds of waiting areas, terminals, cruise ships and airports etc.

The Studio series consists of a number of different versions; Studio Twin, Studio Twin Beam and Studio Easy Chair Right / Left, giving architects the possibility to create exiting and innovative interiors.

- The concept for the Studio series was to create a light, comfortable and easily rearranged collection of seating elements which incorporate a variety of spatial gestures with specific emphasis on versatility in communication, says Ben van Berkel, co-founder and architect at UNStudio.

More information about the different versions of STUDIO:

STUDIO >>

STUDIO TWIN >>

STUDIO TWIN BEAM >>

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Carry On by Mattias Stenberg / Photo by Frederik Lieberath

- Carry On offers the possibility to sit down in an environment where you might not usually sit, says Mattias Stenberg.

Carry On is not only physically flexible; it also signals to the user how it should be used by the handle on top.

Mattias Stenberg

- This type of furniture also signals flexibility in how you work and your mindset and shows how the company views the importance of interactivity at large, Stenberg continues.

Mattias Stenberg, born 1975, is a Swedish designer with a degree from the Royal Institute of Technology in Stockholm. In 2010 he founded his studio Vision A&D that focuses on contemporary architecture and design.

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Islands by Jean-Marie Massaud

This feeling can also be enhanced by plants placed at designated spaces in the furniture. Different seating levels and different materials give the furniture flexibility and do not lock the user to a certain behavior.

With Islands Jean-Marie Massaud wants to reformulate public interiors such as waiting areas and lobbies. In order to achieve this Massaud has created a flexible and functional furniture system that easily can be adjusted to different surroundings and contexts.

Islands by Jean-Marie Massaud

- Islands is not a classical piece of seating furniture; it is more abstract with different parts that together form an entirety. It stands for innovation, says Jean-Marie Massaud.

Massaud’s designs are characterized by an understanding of the surrounding world and he creates designs through a holistic approach that captures the zeitgeist in an interesting way. Massaud has been named Designer of the Year several times and has worked with companies such as Cacharel, Lancôme and Renault.

Jean-Marie Massaud

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Netframe by Cate&Nelson

- In order to succeed with this challenge we had to turn everything upside down in the development process. We wanted it to be easy to produce with minimal time and material usage, says Nelson Ruiz-Acal, one half of Cate & Nelson.

Netframe was developed into a very comfortable piece of furniture with extremely low impact on the environment. Cate & Nelson believe it is important to see the wholeness in their design, that the product is responsible at all stages; from production to usage, which is very apparent in their design of Netframe.

Cate & Nelson

The design duo Cate & Nelson consists of the Swedish designer Cate Högdahl and Spanish Nelson Ruiz-Acal. Cate & Nelson were educated at the Europeo di Design in Madrid and are based in London but also represented in Spain and Sweden. Their designs are distinguished by sustainability and a continental approach.

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Soundwave Pix by Jean-Marie Massaud

Soundwave® Pix provides architects with the possibility to create unique rooms by offering the option to combine colors and forms in different ways. Soundwave® Pix complements the sound absorbing function with the potential of esthetic variation in terms of the color and form options. The design of Pix in itself is a reminder of keys on a keyboard, and radiates a sense of recognition that also surprises.

Jean-Marie Massaud

Massaud’s designs are characterized by an understanding of the surrounding world and he creates designs through a holistic approach that captures the zeitgeist in an interesting way. Massaud has been named Designer of the Year several times and has worked with companies such as Cacharel, Lancôme and Renault.

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Airberg by Jean-Marie Massaud

The inspiration behind the form of Airberg is a combination of a comfortable, inviting piece of seating furniture and an iceberg filled with vacuum. The furniture’s abstract form is light in its expression and Airberg is contemporary both in its design and in the technique used. Airberg consists of a structural case which gives the impression of being filled with a vacuum, but is in reality filled with a flexible padding material.

Airberg is not ready for production yet, but should be seen as a result of an ongoing research and development process where Offecct and Jean-Marie Massaud dared to develop a piece of seating furniture for the meeting places of the future.

Jean-Marie Massaud

Massaud’s designs are characterized by an understanding of the surrounding world and he creates designs through a holistic approach that captures the zeitgeist in an interesting way. Massaud has been named Designer of the Year several times and has worked with companies such as Cacharel, Lancôme and Renault.

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